What Women Want
Explores consumer psychology, advertising creativity, customer insight, and the importance of understanding what audiences really want
The Greatest Movie Ever Sold
A clever exploration of advertising, sponsorships, product placement, branding, and the commercial forces behind entertainment
Thank You for Smoking
Examines persuasion, public relations, media messaging, reputation management, and the power of effective communication
Art & Copy
Celebrates advertising creativity and the people behind influential campaigns that changed the way brands communicate with audiences
Crazy People
Uses comedy to explore advertising agencies, creative campaigns, client expectations, and the search for memorable marketing ideas
How to Lose a Guy in 10 Days
Highlights consumer behavior, media influence, relationship marketing, product placement, and creative promotional strategies
The Joneses
Examines influencer-style marketing, consumer behavior, social status, and the hidden power of word-of-mouth promotion
The Intern
Explores e-commerce branding, customer experience, company culture, leadership, and the challenges of building a modern consumer business
Jerry Maguire
Offers lessons in personal branding, sports marketing, client relationships, loyalty, and building a business around trust
The Wolf of Wall Street
Examines aggressive sales techniques, persuasion, personal branding, customer psychology, and the ethical boundaries of selling
Glengarry Glen Ross
A powerful study of sales competition, persuasion, motivation, customer relationships, and high-pressure selling environments
Boiler Room
Explores sales culture, cold calling, persuasion, financial marketing, incentives, and the dangers of misleading customers
The Circle
Examines technology platforms, corporate branding, privacy, user engagement, and the growing influence of companies over consumers
Reveals how lifestyle presentation and social influence can encourage consumer demand and shape purchasing decisions
Wag the Dog
Explores media strategy, public perception, storytelling, image management, and the power of manufactured narratives
Broadcast News
Explores media competition, audience expectations, storytelling, professional reputation, and the commercial side of news production
The Truman Show
Offers a thought-provoking perspective on branding, audience behavior, product placement, media influence, and commercial storytelling
Pleasantville
Explores advertising culture, consumer aspirations, media influence, and how commercial messages can shape social behavior
Minority Report
Imagines personalized advertising and explores data-driven targeting, consumer profiles, privacy, and the future of marketing technology
The Secret of My Success
Explores career positioning, corporate communication, networking, ambition, and the importance of personal presentation in business
Baby Boom
Highlights consumer products, entrepreneurship, personal branding, product development, and the challenges of building a new market
Working Girl
Explores corporate image, networking, professional positioning, negotiation, and the importance of presenting ideas effectively
Other People's Money
Examines corporate takeovers, shareholder value, financial communication, persuasion, and competing visions for a company’s future
Moneyball
Demonstrates how data-driven analysis, positioning, storytelling, and unconventional strategy can create competitive advantage
Highlights customer relationships, e-commerce branding, service quality, workplace culture, and the importance of understanding modern consumers